Membership Development Division Roundtable Call
Join membership peers for a discussion on balancing retention strategies for both major accounts and base-level members. While major accounts often require personalized engagement and relationship management, base-level members need consistent value and meaningful touchpoints to stay connected. This session will explore how chambers can tailor approaches for different membership tiers and foster long-term loyalty across the spectrum. After brief peer insights, the call will open into a facilitated discussion where participants can share strategies and challenges for both segments.
If you're already enrolled in the division, click here to find the link to add the call to your calendar.
If you're not already enrolled in the division, click here to enroll yourself, then go to the division page to find the link to add the call to your calendar.